// SOCIAL MEDIA CAMPAIGN

Social media is a fluid, dynamic and fast-moving communication channel but the principles of delivering an effective campaign are the same as they ever were.


Here is how we get you a first class ticket into the world of social media:

  • Social Media Strategy – We will create a plan
    We start by carrying out extensive research which could include competitor analysis, social media monitoring, a conversation audit & influencer research to develop bespoke social media strategies that help you to make an impact online.
  • Content Creation – We will start a conversation
    We develop and execute real-time engaging content and big ideas to drive awareness, grow your fan base and get people talking about your brand.

  • Community Management – We will manage the dialogue
    We actively engage on social media to handle full customer service and help people communicate with your brand at its most personal, individual level. We’re quick to ensure every inbound message and outbound opportunity is addressed.

  • Monitoring and Evaluation – We will interpret the impact
    We’re sticklers for data and analysis so will track our activity to measure the ROI as well as mentions, sentiment, competitors and influencers.

Social is the core but to help shape overall strategies and executions we also know lots about email marketing and e-shots, paid digital activity, search engine optimisation and mobile.

// SOCIAL PLATFORMS

// TOP TIPS FOR MAKING YOUR SOCIAL CAMPAIGN SPARKLE

Let GROUND help you to...

  • Make your social media best in class by creating engaging content that helps to raise brand awareness, engage with B2B and B2C audiences and drive click-throughs to the website
  • Win new audiences with Video content targeted through Facebook advertising
  • Enhance Customer experience by answering Social Media queries quickly and effectively
  • Grow a loyal fan base that delivers sales through engaging content, outreach and targeted paid activity